Starting from Scratch

Nov 01, 2025By Annie Reynolds

Being 20 is weird. You’re full of dreams and ideas, for me, maybe too many, and it’s hard when your heart is ready to start, but your head doesn’t quite know how. I’ve learned that wanting something deeply doesn’t always mean it’s time for it to bloom. Sometimes it’s still growing roots.

For me, that “something” is Rowdy by Reynolds. It’s this mix of all my favorite things: color, creativity, Colorado energy, and the kind of grit that comes from starting small. I can see it so clearly in my head: the tees, the jewelry, the vibe. But seeing something in your mind and seeing it in real life are two totally different stages, and that space in between? That’s where the growth really happens.

Lately, I’ve been reminding myself that it’s okay to move slowly. Things that are built with heart take time. I used to think that starting meant having it all figured out: a business plan, products, and a launch date. But now I know starting can look like sketching out an idea at midnight. It can look like talking about it out loud for the first time. It can look like trusting that small steps still count.

Maybe “starting” isn’t about the launch at all,  maybe it’s just about believing you’re capable even when it’s still messy because you are.

I don’t have all the answers yet. But I have drive. I have a vision. And I have time, which I’m learning is not my enemy, but my secret advantage.

So here’s to the in-between.
Here’s to being young and unsure but brave enough to dream anyway.
And here’s to letting things take the time they need to become something beautiful.

Annie